All tagged blogs

What makes a good blog post?

This is the first in a new series of posts that provide tips on content marketing. Over the years, I have read a lot of information on this topic and applied them in my career as a communications professional. This one specifically addresses writing blog posts, whether you’re an entrepreneur, solopreneur, writer or freelancer.

Good or bad content?

After deciding to put my coaching practice aside and focus more on my writing, I updated the content on my website. I wondered (in light of what that YouTube content expert was talking about) if I should also “fix” my blog. After all, I was no longer trying to reach people who were going through transition. I was now trying to reach people who wanted help with their online content.